New program to offer meeting planners a meeting impact report and access to select carbon offset projects
Mumbai 22 October 2024 – Marriott International, Inc. (Marriott) today announced the launch of Connect Responsibly with Marriott Bonvoy Events (Connect Responsibly), a program designed to help meeting planners embed sustainability into their events at participating hotels in the Marriott Bonvoy portfolio. Connect Responsibly plans to offer meetings and events customers access to detailed Meeting Impact Reports to measure the environmental impact of their events and select options to purchase carbon credits. The program is anticipated to go live at managed and franchised properties from participating brands globally by the end of October. As part of the global launch, Connect Responsibly is expected to be available in nearly 133 hotels in India, and nearly 500 properties in Asia Pacific Excluding China.
“There is nothing like connecting in person, and doing so responsibly makes it that much better. With the Connect Responsibly program, we are giving our meetings and events customers options to better understand the impacts of their meetings as we collectively strive to create a more resilient future for travel,” said Erika Alexander, Chief Global Officer, Global Operations, Marriott International.
Fueled by growing demand for meeting solutions that address sustainability and informed by research and consumer insights from its global pilot program, Marriott is focused on offering a Meeting Impact Report through the Connect Responsibly program. Available following an event, the user-friendly Meeting Impact Report is intended to capture event details, property-specific sustainability practices implemented for the event, and the event’s carbon and water footprints, calculated through established hospitality industry methodologies. Marriott expects the Meeting Impact Report to be available in 11 different languages based on location.
In collaboration with South Pole, a carbon asset developer and climate consultancy, Marriott plans to offer meetings and events customers the ability to access select carbon offset projects. Through the Meeting Impact Report, these customers will have the option to utilize the South Pole online shop to choose from a range of carbon offset projects – verified by independent third-party organizations – that can be purchased as part of their event.
“Meetings and events are important business for Marriott. Our customers are eager to participate in sustainability efforts. Connect Responsibly expands ongoing initiatives and strengthens our efforts focused on sustainability in hospitality,” said Tammy Routh, Senior Vice President, Global Sales, Marriott International. “We are excited to build on our sustainability reporting capabilities to provide our meetings and events customers with detailed Meeting Impact Reports and offer access to a select portfolio of verified carbon offset projects, through our collaboration with South Pole.”
This announcement is part of Marriott’s efforts to reduce greenhouse gas emissions at properties and in the supply chain. As of April 2024, Marriott is the largest global hospitality company to receive approval from the Science Based Targets initiative for both near-term and long-term science-based emissions reduction targets (SBTs). To drive progress toward its SBTs, Marriott launched the company’s Climate Action Program (CAP), which includes property-level carbon reduction goals and actions.
Connect Responsibly supports Marriott’s Sustainability and Social Impact Platform, Serve 360: Doing Good in Every Direction. For more information on the company’s Serve 360 initiatives, visit http://www.marriott.com/Serve360.
Note on forward-looking statements: This press release contains “forward-looking statements” within the meaning of federal securities laws, including statements related to the company’s plans and expectations related to sustainability, including goals, targets and commitments; sustainability-related plans, initiatives and strategies; demand trends and expectations; and similar statements concerning anticipated future events and expectations that are not historical facts. These statements are typically accompanied by the words “plan,” “expect,” “goal,” “target,” “commitment,” “will,” “strive,” or similar expressions. We caution you that these statements are not guarantees of future performance and are subject to numerous evolving risks and uncertainties that we may not be able to accurately predict or assess, including the risk factors that we describe in our Securities and Exchange Commission filings, including our most recent Annual Report on Form 10-K or Quarterly Report on Form 10-Q. Any of these factors could cause actual results to differ materially from the expectations we express or imply in this press release. Goals, targets or commitments described in this press release are aspirational and subject to change and are not guarantees or promises that all goals, targets or commitments will be met. We make these statements as of the date of this press release, and we undertake no obligation to publicly update or revise these statements, whether as a result of new information, future events or otherwise.