Bringing a Curated Festive Edit and Dedicated Gifting Collection for the Season
AHMEDABAD, GUJARAT | 08th OCTOBER 2026 | BIBA, India’s leading homegrown fashion brand, welcomes Navratri with the launch of its festive collection for 2026, ‘Too BIBA To Blend In’. The collection arrives as Gujarat prepares for its most vibrant nine nights, with dandiya sticks pulled out of storage, garba grounds lit up across neighbourhoods, and an entire state dressing with the kind of intention that only Navratri demands. Built on Indian maximalism, the edit reflects BIBA’s commitment to dressing the modern Indian woman for the celebrations that define the season.
The rest of the world may have recently caught on to maximalism, but for India it has never been anything other than instinct. BIBA recognised this nearly four decades ago and has since built an entire design language around it. In Gujarat, where Navratri demands nine nights of unrestrained colour and craft, the collection finds its most natural audience.
There is a certain confidence to how Gujarati women dress for Navratri, a preference for colour that stands its ground, for craft that carries detail, for prints that feel as considered as the occasion itself. The collection responds to that instinct by drawing directly from the state’s own craft traditions. Patola-inspired ikat prints sit alongside mirror work. Bandhej patterns flow across farshi salwars. Ajrakh from Kutch brings geometric prints in jewel tones, while Rabari embroidery adds handcrafted texture and detail. The versatile collection spans lehengas, anarkalis, kurta sets, co-ord sets, shararas, kalidaars and farshi sets.
At the centre of the edit is an expanded lehenga range built for Garba nights, cut for movement, with flared skirts worked in craft-led prints and paired with fitted blouses and co-ordinated dupattas. Shimmer and brocade carry the collection into the evening, with halter neck kurtas and sleeveless jacket sets over shararas in Banarasi jacquard. BIBA Girls carries the spirit of this collection into younger wardrobes, with lehenga sets, kurta sets and co-ords for girls aged 2 to 15. The prints and colour stories mirror the main collection, cut and constructed for how young girls actually move through a festive evening. For a season built around family gatherings, it means mothers and daughters can dress for the occasion together.
Gifting during Navratri carries its own warmth. It is less about formality and more about showing up for the women in your life with something chosen with care. BIBA’s gifting collection reflects that sensibility. The range includes kurta sets, elegantly crafted dupattas, contemporary jewellery, signature fragrances, and ready-to-stitch suit sets. From statement earrings to delicate everyday accents, each piece is put together to feel personal rather than perfunctory, a genuine expression of the season’s spirit. Priced between ₹1,299 and ₹20,000, the collection places craft-led festive dressing within reach for every wardrobe and every gifting list.
With 310 stores across 145 cities, BIBA has long established itself as one of India’s foremost destinations for Indian wear. In Gujarat, this relationship runs deep, supported by a strong retail presence across Ahmedabad, Surat, Vadodara and Rajkot, Gandhinagar and Anand, where women have consistently turned to BIBA for their most cherished occasions. The festive collection is available across these exclusive stores, at multi-brand retail outlets,through BIBA’s official website and leading e-commerce platforms.
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