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Meesho Gold Aims to Empower Sellers to Meet Demand for Quality Products

Bengaluru 30 September 2024: Meesho, India’s only true e-commerce marketplace, introduced Meesho Gold, a curated selection of affordable premium products, across various categories. Since its launch in September 2023, Meesho Gold has empowered sellers with, and dedicated support, enhancing their overall experience on the platform.

The “Gold” tag is awarded to products that meet multiple criteria, including price, quality, and favourable customer reviews, ensuring they deliver great value. Subsequently, products with the ‘Gold’ tag have gained customer trust through consistent positive ratings and feedback, highlighting their 100% genuine quality and reliability.

With the Gold tag as a mark of trust and quality, Meesho is committed to supporting sellers in the affordable premium segment, providing them a platform to showcase their quality products. Over the past year, sellers who have aligned with the program’s focus on delivering value through right  pricing, appealing selection, and a commitment to 100% genuine quality have witnessed great success. Products with Meesho Gold tag have gained better visibility on the app due to a combination of factors such as right price, quality, and positive customer reviews, helping drive growth and success for its diverse community of sellers.

With its focus on quality, affordability, and seller support, Meesho Gold is redefining the online shopping experience, fostering growth for sellers while offering customers a trusted selection of products. As Meesho continues to innovate and expand, it remains dedicated to creating a vibrant marketplace that serves the evolving needs of both sellers and customers alike.

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