Customers from non-metros contribute more than 60% of overall two-wheeler sales, with Hero MotoCorp, Chetak, Bajaj Auto, Triumph and KTM driving growth during Amazon Great Indian Festival 2026
- From the convenience of their homes, customers can research, compare and buy their favorite two-wheeler from over 200 models across EVs, everyday commuters and premium motorcycles
- For Dhanteras, customers can now buy their favorite two-wheeler with loans starting at INR 2,350 a month for tenures of up to 24 months with zero processing fee and zero paperwork, plus a 10% instant discount with HDFC Bank Credit Cards and EASYEMI on Card
- Customers can also avail 5% cashback of up to INR 12,000 on loans 14 days after delivery and an additional discount of up to INR 9,000 on all bank credit and debit cards, up to INR 3,000 in coupons or up to INR 7,000 with Amazon Pay UPI
- Automotive Store on Amazon.in, with more than one lakh products from over 200 brands, is at 2.2x its average-day pace as customers invest in safety and vehicle upkeep, from helmets, riding gear and dashcams to GPS trackers, tyre inflators, engine oil, pressure washers and more
- Customers can shop smarter this festive season with Rufus, Amazon’s conversational shopping assistant that compares products, checks price history, gives personalized recommendations, sets deal alerts and more
- Customers can also search visually with Lens AI, read AI-generated review highlights and use Part Finder to confirm a product fits their exact vehicle across more than one lakh products in over 20 categories, for more confident festive purchases
BENGALURU, INDIA | 29th OCTOBER 2026 | More customers are researching, comparing and buying their two-wheeler on Amazon.in, leading to 6x growth for the category compared to their average-day pace, since the start of Amazon Great Indian Festival 2026. Popular picks include EV brands like Chetak and Ampere, legacy Indian brands like Hero MotoCorp and Bajaj Auto, as well as premium international brands like Triumph and KTM, reflecting a strong shift towards online shopping among two-wheeler buyers. This shift extends well beyond the metros with more than 60% of two-wheeler sales now coming from non-metros, led by cities such as Surat, Kota, Visakhapatnam, Bhubaneswar, Prayagraj, Nellore, Warangal, Amritsar, Ludhiana, Belagavi, Kanpur, Bhilwara and more.
While EVs are gaining ground, growing at 8x their average-day pace, led by Chetak and Ampere, everyday commuters are moving even faster at 13.5x during the shopping event. Even premium motorcycles have clocked 2.5x as customers trade up to more powerful and versatile vehicles. Customers are also investing in safety gear, vehicle upkeep and maintenance like helmets, dashcams, riding gear, car perfumes, car vacuum cleaners, spare parts and other car care essentials, leading to 2.2x growth on the Amazon.in’s Automotive Store.
“This has been the most exciting Amazon Great Indian Festival sale for two-wheelers. More customers than ever are starting their purchase on Amazon.in, researching and comparing their next bike, and this festive season the trend has accelerated sharply. We have focused on what matters most to the customer: the widest selection of products, guided discovery, easy payment options with affordability levers, customer reviews and support that continues long after the purchase. AI based shopping assistant, Rufus, helps customers research their options, and we have recently added brands like TVS Motor, Flying Flea and Ultraviolette. To make discovery even more convenient, especially for complex and specialized tasks like finding the right spare part, we have also added Part Finder to match parts to their exact vehicle and accessory suggestions to help them pick gear for their new ride. Together, these make the experience of buying a two-wheeler online simpler and immersiv ” said Aman Deep Lohan, Director, Home, Kitchen and Outdoors, Amazon India.
Great deals on most popular picks this Dhanteras
Amazon Great Indian Festival 2026 is live through Dhanteras and Diwali, with new deals on two-wheelers, automotive accessories and equipment. Customers can choose their favourite two-wheeler from more than 200 models. Motorcycles from Hero MotoCorp and Bajaj starts at INR 44,207 with up to INR 13,250 off, while scooters from Hero MotoCorp starts at INR 54,159 with up to INR 7,750 off. EVs from Ampere, Chetak and more starts at INR 44,750 with up to INR 14,750 off, while premium motorcycles from KTM, Triumph, Ultraviolette, TVS and more starts at INR 1,04,890 with up to INR 26,250 off. Amazon Pay Shopping Loan lets customers finance their two-wheeler at checkout, with EMIs starting at INR 2,350 a month, tenures of up to 24 months, zero processing fee and zero paperwork. Eligible customers can access up to INR 3.5 lakh in credit year-round on purchases of INR 50,000 and above, with a credit offer within seconds in the same checkout session. Customers who buy on a loan also get 5% cashback of up to INR 12,000, credited 14 days after delivery.
Bank and payment offers add more value
Customers get a 10% instant discount with HDFC Bank Credit Cards and EASYEMI on Card along with discounts of up to INR 9,000 on all bank credit and debit cards. They can also save up to INR 3,000 with coupons or up to INR 7,000 with Amazon Pay UPI. Amazon Pay ICICI Bank Credit Card holders get an additional 5% cashback over their existing 5% for Prime members and 3% for non-Prime members. Amazon Pay Later users earn 10% cashback, with the option of easy EMIs or paying in full the following month and Prime members get an extra INR 250 cashback on eligible purchases. This Amazon Great Indian Festival, customers can:
Go electric with these head-turners
- Make the switch to electric this festive season with the Chetak C3503 by Bajaj Auto at INR 1,25,698, a refined electric scooter built for easy city commutes or the Ampere Magnus G Max, a practical everyday EV with comfortable range for daily runs available at INR 1,02,999
- For riders who want a sportier electric option, the TVS Ronin Base Lightning Black brings modern styling and a relaxed riding posture that suits both the daily commute and weekend rides at INR 1,30,290
Upgrade to premium machines
- The KTM 390 Adventure and KTM Duke 250 are built for riders who want agility and power, whether the plan is long-distance touring or spirited city rides available at INR 2,86,740 and INR 2,26,649 respectively
- The Triumph Speed 400 brings modern classic styling with everyday usability available at INR 2,35,327
Avail great deals on everyday commuters
- The Hero MotoCorp HF Deluxe remains one of the most trusted commuters on the road, built for mileage and low running costs available at just INR 59,477, while the Hero MotoCorp Passion+ i3S adds a touch of style with its i3S fuel-saving technology available at INR 81,413
- The Hero MotoCorp DESTINI is an easy, convenient scooter for the whole family available at INR 90,019 and the Bajaj Pulsar N160 steps things up for riders who want sharper performance in a daily package at just INR 1,43,765
Widest selection of automotive accessories and equipment
From dashcams and GPS trackers to helmets, tyre inflators, riding gear, car perfume, seat cushions, pressure washer, engine oil and everything in between, Amazon.in’s Automotive Store brings together more than 1 lakh products from over 200 trusted brands under one roof. These include:
Gear up with automotive accessories
- Ride safe with the Vega Crux Dual Visor Flip Up Motorcycle Helmet, a practical flip-up helmet with dual visors for everyday riding. MRP: INR 1740 | Offer price: INR 1297 *
- Keep an eye on the road with the Qubo Dashcam Pro 4K for clear 4K recording MRP: INR 22,990 | Offer price: INR 11990 and the Portronics Vayu Cop 6-in-1 for a handy multi-function car companion MRP: INR 8999 | Offer price: INR 5,319
- Upgrade your car care with the Bombay Musk Icy Breeze Luxury Car Perfume for a fresh cabin MRP: INR 1,299 | Offer price: INR 844 and the SEZNIK Vacuum Cleaner to keep your vehicle clean MRP: INR 5,999 | Offer price: INR 3,198
AI-powered discovery and the right fit, first time
Amazon India is making shopping simpler with AI-powered tools built for faster discovery and smarter decisions. With Rufus, customers can get personalized recommendations through natural prompts like “Show me the best electric scooters under INR 1.5 lakh” or “Pulsar 150 ke liye best helmet dikhao”, while Lens AI lets them find products instantly by snapping a photo of anything they see, online or offline, from a riding jacket spotted on the street to a vehicle cover in a showroom. Rufus also shows Price History from 30 days to 1 year and alerts customers when an item, such as a dashcam or a set of riding gloves, reaches their target price. AI Review Highlights, Quick Learn and Buying Guides make it easier to evaluate and visualize products, from comparing range across electric scooters to choosing the right helmet certification. A personalized homepage tailors discovery to individual preferences. For vehicle owners, Part Finder checks compatibility across more than one lakh products in over 20 categories, from wiper blades, automotive lights and engine oil to fit-specific covers, mats and exterior guards, once customers select their vehicle in Amazon Garage. The Accessories Widget then surfaces more than 200 compatible products on the vehicle product page at the time of purchase, helping customers get the right part and the right fit the first time.
*To view all deals and offers, visit Amazon Great Indian Festival storefront.
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